Skip the discovery call. Show me a deal you closed.

Most GTM advisors want forty-five minutes of talking before they'll say anything useful. I'd rather look at something real: a deal you've actually closed, the call recordings, the email thread, the whole trail.

Sign an NDA, either yours or mine, and send the material. I'll go through it and come back with specific feedback: what worked, what got lucky, and what to change before the next one. No discovery call, no scoping deck, no time wasted finding out if this is useful.

This is an experiment, not a paid session or a formal offer. If it's useful for both of us, we can talk about what a paid version of this looks like.

Two ways to get covered

Send your NDA, or sign mine.

Send yours

Already have a standard NDA your company uses? Send it over and I'll sign it, then you can send the deal material straight after.

Send me your NDA

Sign mine, on the spot

Read the mutual NDA below, fill in the form underneath it, and hit send. That typed signature, sent from your own WhatsApp number, is what we'll treat as your countersignature. I'll countersign on my end and reply to confirm.

Mutual NDA

Standard wording. Nothing hidden in it.

This is a boilerplate mutual non-disclosure agreement. It has not been reviewed by a solicitor for your specific situation, and neither of us should treat it as legal advice, only as a reasonable starting point for a two-way exchange of deal material.

Mutual Non-Disclosure Agreement

This Mutual Non-Disclosure Agreement (the “Agreement”) is entered into as of the Effective Date shown below, between:

(1) Noisybookclub Ltd, a company registered in England and Wales, trading as Pineapple GTM (“Pineapple”); and
(2) the counterparty named in the signature block below (the “Counterparty”),
each a “Party” and together the “Parties”.

1. Purpose

The Parties wish to exchange confidential business information, including deal records, call recordings, and email correspondence, so that Pineapple can review and provide feedback on the Counterparty's sales process (the “Purpose”), and wish to protect that information under this Agreement.

2. Confidential Information

“Confidential Information” means any non-public information disclosed by one Party (the “Disclosing Party”) to the other (the “Receiving Party”), in any form, including business plans, sales data, call recordings, email correspondence, pricing, and customer information, that is marked confidential or that a reasonable person would understand to be confidential given its nature and the circumstances of disclosure.

3. Exclusions

Confidential Information does not include information that: (a) is or becomes public through no fault of the Receiving Party; (b) was already known to the Receiving Party without a confidentiality obligation before disclosure; (c) is independently developed without use of the Confidential Information; or (d) is rightfully received from a third party without breach of any confidentiality obligation.

4. Obligations

The Receiving Party shall: (a) use the Confidential Information solely for the Purpose; (b) not disclose it to any third party without the Disclosing Party's prior written consent, except to employees, contractors, or advisors who need it for the Purpose and are bound by confidentiality obligations at least as protective as this Agreement; and (c) protect it with at least the same care it uses for its own confidential information, and no less than reasonable care.

5. Compelled Disclosure

The Receiving Party may disclose Confidential Information where required by law, regulation, or court order, provided it gives the Disclosing Party prompt notice where legally permitted, so the Disclosing Party may seek a protective order.

6. No Licence or Obligation

Nothing in this Agreement grants either Party rights to the other's Confidential Information beyond the Purpose, and nothing obligates either Party to proceed with any transaction or ongoing relationship.

7. Term

This Agreement runs for two years from the Effective Date. The confidentiality obligations in Section 4 survive for three years from the date each piece of Confidential Information was disclosed.

8. Return or Destruction

On written request, the Receiving Party will promptly return or destroy all Confidential Information and any copies, except archival copies kept under standard backup or legal retention procedures, which remain subject to this Agreement.

9. No Warranty

All Confidential Information is provided as is. The Disclosing Party makes no warranty as to its accuracy or completeness.

10. Governing Law

This Agreement is governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction over any dispute arising from it.

11. Entire Agreement

This Agreement is the entire agreement between the Parties on its subject matter and supersedes all prior discussion of it.

Signed for and on behalf of Noisybookclub Ltd (trading as Pineapple GTM)

Name: Johnny Clarke
Title: Director
Countersigned on receipt of the form below.

This opens WhatsApp with your signed details ready to send. Rather not? Email me instead.

Once we're covered

Send the material.

Email the call recordings, the thread, and any decks straight over. If a recording is too large to attach, a Drive or Dropbox link works fine.

Send the material